Smartphones completely change the way that customers shop. According to Forrester, a research firm that tracks user behavior, 68% of customers will use their mobile
Will this holiday shopping season be the season of the iBeacon? With retailers such as Macy’s and Urban Outfitters expanding their usage of iBeacon technology,
More new things from Google, but this time the update is on their Analytics function. For those who use Tag Manager in Google Analytics, you
As the holidays draw near, one of the more recent trends keeping store managers up at night is the threat of showrooming the act
If you have a brick-and-mortar store, you’ve probably noticed traditional sales greetings and friendly verbal outreach land on deaf, headphone-clad ears more than once.
The holiday shopping spree is swiftly approaching, and customers will soon browse your site to find the perfect gifts for their friends and loved ones.
It’s not a secret that the browsing habits of online shoppers are changing. In fact, in a study examining multi-screen behavior, Google discovered that a
By now, we don’t need to mention the general importance and magnitude of mobile. How it drastically boosts internet ad revenue or how its user
If you have items available for purchase on your website, chances are that your first priority is making money from sales. Unfortunately, the majority of
Google data shows that 40 percent of mobile searches are locally-minded, meaning when we search on our phones, we usually are looking to buy a
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