When an eCommerce business looks to optimize their site for better rankings and an improved user experience, one of if not the most significant
In part one of this series, we covered strategies and techniques to identify areas of your site that are prime for testing and optimization. In
Before you can begin the testing and optimization process you must first identify pain points or areas of opportunity. This essentially comes down to three
Analytics Academy By Segment.io and LaunchRock: bite-sized lessons to make you an analytics pro. There are zillions of analytics tools for your business to choose
In a previous post, I discussed the new Google Analytics and how this version has placed a greater emphasis on path analysis. For those who
I was in heavy notebook shopping mode this afternoon. as Ive been sick of my heavy Toshiba dragging me down at every airport and tradeshow.