2018 kicked off the transition to mobile-first indexing for SEO and mobile first design. While Google’s bots will still review your desktop page, they will start with your mobile presence and [...]
In March 2018, Google announced the addition of Google Shopping Actions to its advertising program. Industry experts report that this option is partly paid search and partly a new Google entity [...]
Data is supposed to be concrete. Numbers don’t lie, and the results you see in your analytics tools show exactly what is working and what isn’t. However, when it comes to attribution and [...]
If you’re looking to improve your mobile experience, you could invest in a native app. Apps seem to offer more versatility than traditional websites, creating a more professional web presence. [...]
In January 2018, Google updated its Search Console and started rolling it out for beta testing. Over the past six months, the new system has gained traction as more people take advantage of the [...]
In today’s multi-click and multi-device journey for which consumers experience, the need to personalize marketing messaging is paramount to delivering increased loyalty. The holy grail for [...]
Manual bid management might work for small businesses and highly-niche industries, but most companies stand to benefit from bid management systems running their PPC campaigns. These management [...]
This post on SEO Pagination was originally published in July 2014. It was last updated in May 2018. In the previous entry in our series on SEO for eCommerce sites, we discussed the importance of [...]
