Multivariate Testing

Looking to take your eCommerce business to the next level?

To many marketing and creative directors are "guessing" to what drives their eCommerce conversion improvements. If your eCommerce business is not taking a scientific approach to learning what works on your site, you are likely paying higher acquisition costs than necessary and leaving incremental sales on the table.

Multivariate testing from Trinity Insight will help you better understand which website variables most impact your sales performance. We make both the implementation and management of the solution headache free and work directly with you and your team to craft an ongoing testing strategy.

Our solution is based upon the AJAX content system and will have no impact to your search engine ranking. Search spiders will not be aware that a test is even going on. All test components are served at the browser level only and are installed without any significant help from your IT department.

We help you refine your marketing and test the following components and more:

Landing Pages
Product Promotions
Page Layouts
Messaging and Headlines
Cart and Checkout Variables
Our reporting tool makes the data simple to understand and allows comparison of core metrics such as conversion, revenue per visitor, and AOV across numerous variables. All visitor data is captured utilizing first party cookies to reduce party rejection.

To speak to us about how our multivariate testing solutions can help your online retail business, please contact us today.